Me, in my Moochi ‘Katherine’ dress. Photo/James K Lowe.
Designing a dress for yourself isn’t easy. Designing a dress in collaboration with a brand is even harder. I was put to the test when Moochi approached me (and four other great girls – see here) a few months back, and asked each of us to help design a black dress to go into stores as part of their dress week collection.
I can’t speak for the others but I was pretty gung-ho at the start, I mean – all I needed to do was think of a dress and then tell Moochi about it and they would make it, right? I soon realised there are a lot of factors that go into designing a dress – you need to think about fits and how the garment will look on a range of sizes, and then you have to think about fabrics because some fabrics don’t work with certain fits. Then there’s the actual construction of the garment – I mean, you have to get into it somehow, right? Also, I had to keep the commercial viability factor in mind.
So with all that being said, I think I did a pretty good job of producing a dress that has a bit of me in it and a bit of Moochi, and a little bit of what I think other people will like. I wanted it to be simple and easy to wear, be able to be worn in the day and at night, and I was pretty adamant it needed to be made from a good quality fabric. After a couple of fittings and a bit of back and forth, what resulted was a cute black silk shift with sheer sleeves, a sheer insert at the neck and an elongated keyhole at the back.
I’ve got some pictures of the dress on a real model, but until then, here are a couple of me lounging around wearing the sample. This Moochi ‘Katherine’ dress goes into stores during dress week (16-18 May) but is available for pre-order (all the dresses as part of dress week have been made in very limited numbers) from today onwards, from here.
Happy viewing, readers.